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ceebeegeeHere is the email I just sent to Time-Warner/NY1:
There's a holiday ad that airs on NY1 a lot--it has this happy holiday montage (which is quite nice), followed by the sponsor's name, then a homemade video of a little kid and his sister opening a present. What makes this ad notable is the insane, rage-inducing amount of screaming this kid emits after opening his present. I HATE this ad. It makes me never want to give a child a gift again--the kid's reaction is completely over the top and obnoxious, and I CANNOT--repeat, CANNOT--stand his stupid, piercing, hateful screaming. I want to slap whatever overpriced toy he got out of his hand and step on it, and then take him to a soup kitchen. It just reinforces the retail-driven meme that Christmas is all about the presents--which kind of negates the lovely holiday montage that precedes it.
Obviously I can't write the sponsor with this complaint because they'll just be happy that I remember the ad. So I'm telling you--literally every time I see this ad is on, I reach for the remote. Or I turn off the TV. Every time. You are losing a viewer every time this ad airs. And I'm sure it's not just me.
Please, for the love of God (and your ratings), stop airing this ad.
Yours truly,
A generally loyal viewer of NY1
There's a holiday ad that airs on NY1 a lot--it has this happy holiday montage (which is quite nice), followed by the sponsor's name, then a homemade video of a little kid and his sister opening a present. What makes this ad notable is the insane, rage-inducing amount of screaming this kid emits after opening his present. I HATE this ad. It makes me never want to give a child a gift again--the kid's reaction is completely over the top and obnoxious, and I CANNOT--repeat, CANNOT--stand his stupid, piercing, hateful screaming. I want to slap whatever overpriced toy he got out of his hand and step on it, and then take him to a soup kitchen. It just reinforces the retail-driven meme that Christmas is all about the presents--which kind of negates the lovely holiday montage that precedes it.
Obviously I can't write the sponsor with this complaint because they'll just be happy that I remember the ad. So I'm telling you--literally every time I see this ad is on, I reach for the remote. Or I turn off the TV. Every time. You are losing a viewer every time this ad airs. And I'm sure it's not just me.
Please, for the love of God (and your ratings), stop airing this ad.
Yours truly,
A generally loyal viewer of NY1
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no subject
Date: 2006-12-21 03:50 pm (UTC)Here's hoping they pay attention to your letter!
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Date: 2006-12-21 04:15 pm (UTC)And I hate it too. For all the reasons above PLUS the fact that to me it sounds like the kids are being murdered.
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Date: 2006-12-21 04:41 pm (UTC)Our ears!
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Date: 2006-12-21 04:19 pm (UTC)no subject
Date: 2006-12-21 06:42 pm (UTC)and i agree, when i'm in another room, it practically makes me pee because it scares me so badly.
the only thing i do like about it is that clearly the little sister has no idea what the present really is, but keeps cheering along with her brother because he's cheering. she even watches to see if he's going to say "YES!!" one more time.